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Category: Graphic Design

Graphic Design

Process Color vs. Spot Color

Process Color vs. Spot Color

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You’ve heard so much about Pantone spot colors vs process colors, but what does it all mean? Everything design-related has to do with color. Be it Graphic Design or Fashion Design, color is so important. In simple terms, colors can be separated between spot colors and process colors. Pantone is the global standard for spot color.  They have created a color matching system in which colors are specially mixed for accuracy across all types of media. Colors are numbered and put…

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Rookie Design Mistakes I’ve Made

Rookie Design Mistakes I’ve Made

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Everyone is a rookie at some point. And there will always be someone who has more experience than you. There are some design mistakes we can make, though, that automatically make us look like a rookie. I’ve made all of the following. Don’t be like me. Avoid making these five rookie mistakes. One: Forgetting to proofread your project before production. We get so excited to be ending a project and we just want to see the finished result. We rush…

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Transparent Background in Adobe Illustrator

Transparent Background in Adobe Illustrator

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You have just created the perfect logo. You drop it into InDesign only to realize that it has a white background. You thought you saved it in the correct format, so what did you do wrong? I’ll walk you through how to make images in Adobe Illustrator with transparent backgrounds. Step 1: Go to the Document Setup under the “File” menu. Now you’ll be able to see all the document properties. Step 2: Make sure that “Transparency” is selected as the background…

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Graphic Design Careers

Graphic Design Careers

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In a previous post I explained how you can definitely start a successful career with an arts degree. Today I want to give examples of specific career paths you can take with a Graphic Design degree. One thing about creative degrees in general is that you are very flexible. You may start out teaching art (as I did at one point) and go on to working at an advertising agency. Graphic Designer Design and produce collateral material (brochures, booklets, posters,…

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Through His Lense-Interview with a Local Connecticut Photographer

Through His Lense-Interview with a Local Connecticut Photographer

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This week I’m picking the brain of local Connecticut photographer, Justin Antunes. He is the photographer behind Justin Antunes Photography. This is a great interview for anyone who has a passion for photography, but doesn’t know how to turn it into a career. Q: When did you start photography? From a young age? I don’t remember exactly when I started taking photos, but I know I’ve always had a knack and appreciation for it.  My first camera was a Sony…

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Photoshop Color Splash Effect

Photoshop Color Splash Effect

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You may have seen so many photos where everything is black and white, except for one item in the photo. It seems like something too difficult to ever recreate yourself. Let me break it down for you into steps that anyone with minimal Photoshop experience can do. Step 1: Duplicate the layer. This allows you to have a top and bottom layer of the same image. Step 2: Adjust the image to a Black and White mode. Go to “Image” at the…

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Organizing Your Art Supplies with the KonMari Method

Organizing Your Art Supplies with the KonMari Method

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When you are a creative person, you tend to accumulate lots of junk. This is especially true if you go into a Creative Field. Being a Freelance Graphic Designer and all around artsy person, I have tons of art supplies. I also have projects from college that I just cannot part with. In the process of rearranging furniture, I realized it’s easier to move items when they are lighter. So I decided to clean out two of my art drawers…

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Adding Texture in Illustrator

Adding Texture in Illustrator

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When many think of adding texture, they think of Photoshop. How do you add texture in Illustrator though? This illustration of a Rolls-Royce interior is an example. When it came to adding the woodgrain, I was unsure of what to do. So I played around and came up with a great solution that I want to share. Go to the “Effects” in Illustrator. They are categorized by Illustrator Effects and Photoshop Effects. Use both and experiment to get what you…

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What is a Brand Style Guide

What is a Brand Style Guide

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Imagine that one day someone made the Coca-Cola logo orange instead of red. That person would be looking for a new job very soon. They did not stick to the Brand Style Guide. Brands need consistency to be able to market to and keep their customers. The are trying to build a brand that consumers will easily recognize and want to trust. But what does a Brand Style Guide include? This varies from brand to brand. One common item is…

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“Boring” Brand Design

“Boring” Brand Design

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Designing something that you are inspired by is really fun and exciting. Creating a design for something that you are not the least bit passionate about is difficult. You cannot design for only clients that inspire you. Or you can, but you won’t make much money. You need to be able to take a product or brand that does absolutely nothing for you and bring it to life so that you have a happy customer. The Ad below is for…

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